Barbie movie beats Marvel Studios: 2023 opening weekend box office

One question dominates Hollywood’s turbulent year: How did the “Barbie Movie 2023,” based on the recognizable Mattel doll, become an unexpected box office hit? This live-action movie, which outperformed The Super Mario Bros.

Highlights:

• “Barbie Movie 2023” surpasses expectations and becomes an unexpected box office hit worldwide.
• Barbie’s $155 million gross makes it the fourth-largest opening weekend in cinema history, breaking new records.
• Compared to other significant releases in 2023, Barbie easily outperforms “The Super Mario Bros. Movie,” “Antman and the Wasp: Quantumania,” and “Guardians of the Galaxy Vol. 3” in their opening weekends.
• “Oppenheimer” also enjoys box office success during the same weekend, marking a rare occurrence of two films grossing between $80 and $100 million simultaneously.
• Barbie’s influence on Hollywood is expected to be felt for years to come.

Movie and every other Marvel Studios production enthralled audiences worldwide and broke box office records. Its extraordinary allure and charm have mesmerized critics and moviegoers alike, making it a triumph beyond all hope. Learn about the mysterious journey that led to this plastic doll’s remarkable rise to become the year’s most popular movie.

Barbie’s Box Office Triumph of barbie movie

According to credible box office trackers like Box Office Mojo, barbie movies earned a whopping $155 million in their first weekend in the United States. This historic feat is significant on two fronts.

Actuals for #Barbie’s PERFECT 5-day opening overseas 12M higher!!!
194.3M over 69 markets, #2 biggest of 2023 beating #TheSuperMarioBrosMovie’s 172.9M.
Allied to 162M at US #BoxOffice, #MargotRobbie had a 356.3M #2 BIGGEST Global opening of 2023 – #29 BIGGEST EVER -at #BoxOffice! pic.twitter.com/MJqvxA3rVK

— Luiz Fernando (@Luiz_Fernando_J) July 24, 2023

For starters, it is the largest opening weekend box office record in the post-epidemic era, when the film business suffered significant losses as a result of the COVID-19 pandemic. Second, with its $155 million gross, barbie movie 2023 becomes the fourth largest opening weekend in cinema history, setting a new record for the film.

Comparison with Super Mario Bros. and Marvel Studios

#Barbie grossed $26.2M yesterday — the biggest Monday ever for Warner Bros., beating THE DARK KNIGHT’s 15-year record.

(via @Luiz_Fernando_J) pic.twitter.com/yuNx8icogF

— Film Updates (@FilmUpdates) July 25, 2023

When contrasted with other significant releases in 2023, the popularity of barbie movies becomes even more amazing. The Super Mario Bros. Movie grossed $1.35 billion globally, with a $146 million opening weekend, while Marvel Studios’ “Antman and the Wasp: Quantumania” and “Guardians of the Galaxy Vol. 3” grossed $106 million and $118 million, respectively. Barbie’s opening weekend easily outperformed all of them, establishing a new benchmark for box office success this year.

Oppenheimer movie vs barbie movie – A Weekend of Big Wins

If you comapare oppenheimer movie vs barbie, barbie movies was not the only film enjoying box office success that weekend. Another box office success was “Oppenheimer,” which grossed over $80 million in its first weekend.

This is a rare occurrence in which two films gross between $80 and $100 million during the same weekend. This accomplishment has prompted debate among moviegoers, who see it as a promising indicator of the film industry’s comeback following the pandemic’s devastation.

The Road Ahead for barbie movie 2023

While barbie movie 2023 basks in its box office win, the second weekend will be a litmus test for its long-term viability. Some box office figures have revealed significant declines in the second weekend, prompting concerns about “Barbie” ability to retain its pace.

Movies such as “Mission: Impossible – Dead Reckoning Part One” saw large drop-offs over their second weekends, highlighting the need of maintaining audience attention for long-term success.

The Impact on Mattel and the Future of Franchise Films

The success of “Barbie” is a gain not only for Warner Bros. Pictures and Mattel Films but also opens the door to other classic Mattel properties. With Margot Robbie‘s spectacular portrayal as Barbie, talk has turned to the possibility of a live-action “He-Man and the Masters of the Universe” film. The success of “Barbie” could act as a springboard for the development of other popular franchises.

The Marvel Factor

While “barbie” victory is admirable, Marvel Studios should not be overlooked. The upcoming film “The Marvels,” starring Brie Larson, Teyonah Parris, Iman Vellani, and Samuel L. Jackson, could be a strong contender.

where is margot robbie’s oscar buzz for navigating the subtle transition from a funny plastic doll with no feelings to a vulnerable and warm human being #barbie pic.twitter.com/IzT00VPv8j

— best of margot robbie (@margotposts) July 24, 2023

Given the tremendous success of “Captain Marvel” in 2019, which had a domestic opening weekend of $153 million and a total gross of $1.13 billion, “The Marvels” could threaten Barbie’s box office domination by the end of 2023.

Conclusion

As the live-action Barbie film continues its spectacular run. It has left a lasting impact on the 2023 box office landscape, outperforming established brands such as Super Mario Bros. The film’s performance has reenergized the entertainment industry following the pandemic recession, increasing optimism for a revival in theatre attendance.

Barbie has established a high standard for future films and franchises to follow. As audiences await the results of its second weekend, one thing is certain: Barbie’s influence will be felt in Hollywood for years to come.